Building an Educational Brand of repute is a tough task considering the plethora of educational institutions and companies constantly vying for the attention of the students' community. One needs to be visible to the target audience in the right media to ensure brand recall. To this end, we have introduced several key services to help you strengthen your presence in traditional print and electronic media and the online and social media that are constantly gaining in popularity. These services include:
Traditional PR: With on-the-ground reach to the media fraternity in across 30+ cities, we can assist our clients with coverage in print newspapers, magazines and TV channels. This helps build and strengthen your institution's brand image as media only talks about brands!
Online PR: Being always in news through traditional media is neither possible nor practical considering the costs involved. A better and affordable alternative is to make news online. We continuously strive to make sure that every new development at your institution, which might not be big enough for the traditional media, still is covered by online news and PR websites, adding to your brand visibility.
Reputation Management: Managing reputation in today's connected world is extremely difficult but crucial task. Your target audience researches about your brand before they deal with you, and when they see the positive things about your brand on various online platforms and review websites, it make them feel confident about their choice. We make sure that our clients are easily visible on all such relevant platforms and that their profile is filled up with positive student experiences that outweigh negative reviews, if any.
Social Media Management: Having an active and engaging social media presence is key to having a thriving brand today. With a whole student community active online, educational brands can't afford to take this strong medium for granted. We assist our clients to effectively reach out to, and engage with, their target audience online through effective content marketing and social media wizardry. We are even able to deliver trends on Twitter and YouTube to create hype around your big events and convince your students that they are associated with the best!
We serve the below Industries: